Substrata’s Social Signal Intelligence technology helps elite B2B sales teams decode the unspoken behavioral layer of deal related interactions, revealing power dynamics, resistance cues, and hidden perspectives to win high-stakes deals faster.
Zoom Workplace
Google Meet
MS Teams
Zoom WorkplaceGoogle MeetMS Teams
Google Workspace / Gmail
Microsoft Outlook
Google Workspace / GmailMicrosoft Outlook
Gain actionable insights into your deal-related communication patterns. Key metrics include the Upper-Hand Ratio, Estimated Tendencies, talk-time distribution, meeting frequency and duration, sentiment analysis, and participant engagement. The dashboard also highlights active accounts, authority dynamics, response times, word usage, and email activity trends, helping users monitor and refine their professional interactions effectively.
Temper evaluates behavioral tendencies such as decision making speed, risk tolerance, and interaction style to provide practical insights for business interactions. It focuses on patterns and tendencies rather than fixed traits, recognizing the situational nature of human behavior.
See through digital walls with real-time signal detection, right in your inbox. Uncover hidden intent patterns, track sudden sentiment shifts, and reveal the invisible group dynamics and power plays shaping your deals.
We're building a variety of integrations with popular GTM tools to streamline and enhance your workflows.
Social Signal Processing (SSP) is a field of computer science that focuses on analyzing and interpreting human communication signals, both verbal and non-verbal, in social interactions. It uses technology to detect and understand subtle cues like facial expressions, tone of voice, body language, and even text-based communication patterns to reveal underlying social emotions, attitudes, and intentions. The goal of SSP is to enable computers to better understand and respond to human social behavior.
Substrata employs advanced AI-powered Social Signal Intelligence (SSI) to analyze both verbal and non-verbal aspects of (B2B) sales interactions. The platform examines multimodal data points from deal-related interactions like timing, prosodic elements, participant dynamics, turn-taking, overlaps, interruptions, and more. These insights help dealmakers understand the hidden dynamics, attitudes, and intentions of their prospects.
Substrata helps (B2B) sales teams to identify hidden buyer intentions, adjust strategies in real time, and reduce deal friction.
Substrata supports sales training with hughly accurate, rapid feedback, empowering teams to consistently improve performance.
Leaders benefit from strategic insights by monitoring team performance, addressing revenue bottlenecks, and navigating complex, multi-stakeholder deals by mapping power dynamics and anticipating stakeholder behavior.
Oren Klaff, Intersection Capital
